When it comes to luxury fashion brands, Burberry is undoubtedly at the forefront. Known for its iconic trench coats, distinctive check pattern, and timeless designs, Burberry has been a symbol of British sophistication and style for over a century. However, with its popularity and high market value, counterfeit Burberry products have also become prevalent in the market. In this article, we will delve into the world of Burberry fakes, specifically focusing on Burberry of London shirt counterfeits.
Burberrys of London vs. Burberry: Understanding the Name Change
One of the key indicators of a fake Burberry shirt is the brand name itself. Post-1998/9, Burberry underwent a rebranding and changed its name to simply “Burberry”. Authentic Burberry products will have tags that say “Burberry London”, reflecting the brand's origins in the British capital. If you come across a shirt with a tag that reads “Burberry of London” with an additional "s", it is definitely a fake.
Is Burberry a Scam?
Burberry is a renowned luxury brand with a long-standing reputation for quality and craftsmanship. While there have been instances of counterfeit Burberry products flooding the market, the brand itself is not a scam. Burberry invests heavily in maintaining the authenticity of its products and takes measures to combat counterfeit operations.
How to Check Burberry Authenticity
Authenticating a Burberry item can be a daunting task, especially with the proliferation of counterfeit products in the market. Here are some key factors to consider when determining the authenticity of a Burberry shirt:
1. Genuine Burberry Label: Authentic Burberry shirts will have a label that is meticulously stitched into the garment with even spacing and neat edges. The font on the label should be consistent with the brand's standard typography.
2. Genuine Burberry Scarf: If the shirt features a scarf print, such as the iconic Burberry check pattern, pay close attention to the alignment of the pattern. Authentic Burberry scarves will have a symmetrical and precise pattern alignment.
3. Burberry Trench Authenticity Check: Burberry is famous for its trench coats, and the same attention to detail applies to its shirts. Check for the quality of the fabric, stitching, and hardware on the shirt to ensure it meets Burberry's standards.
4. How to Authenticate Burberry: One of the most reliable ways to authenticate a Burberry shirt is to purchase it from an authorized Burberry retailer or the brand's official website. This guarantees the product's authenticity and ensures you are getting a genuine Burberry item.
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